The Potential to Special Database Accumulate

In the era of demographic dividend, even if it is a fast-food inefficient use of traffic, it can maintain a relatively good business Special Database model, but when the ceiling of the demographic dividend is approaching, ambitious retailers are bound to learn to expand traffic. Value, the key element of which lies precisely in "people". However, the transition from traffic operation to user operation did not seem to be as smooth as imagined. Even today, there are still some phenomenal products with rapid user growth, but most Special Database of them have not escaped their short-lived fate, with rapid user growth and loss at an equally fast rate.

There are many reasons for the above, or the product lacks enough stickiness, or it is a pseudo-demand for early Special Database adopters. But what we have to face is that under the traffic ceiling of 1.4 billion people and 24 hours, if the traffic cannot be deposited into users, and the rigid needs of users cannot be grasped, no amount of traffic will make sense. When mini programs become synonymous with giant traffic overflow, when data has the potential to accumulate and precipitate, focusing on in-depth human Special Database operations is no longer empty talk, at least in the retail industry, positive signals have been released. On the one hand, the mini-program platforms including.

WeChat have played the banner of "decentralization", and established a complete ecological closed loop between data, scenarios Special Database and transactions, and opened up portals such as the mini-program desktop, Haowu Circle, and global floating windows. It gives developers the "key" for data integration and data precipitation; on the other hand, the lightweight mini program avoids the high customer acquisition costs of downloading, registration, verification, etc. plus the characteristics of easy development and deployment, even Special Database if Stores that are self-employed can also move from offline to online at low cost, which greatly shortens the conversion path from "traffic" to "sales.